Skip to Content

How to Sell Online: This is the 2022 Guide to Selling Online

How to Sell Online: This is the 2022 Guide to Selling Online

Sharing is caring!

Including businesses you can start online

Starting your own online business is never going to be easy, especially if you have kids, but selling your skills online could be a great way to earn money while being at home.

Running your online business means that you can be flexible around the kids and only work when you WANT TO.

You don’t have to stick to just one of these home-based online businesses. The key to a reliable income is diversifying your income and making sure that you have work on even in the slower months.

Sounds too good to be true? Honestly, it’s not. Ignore the hyped success stories that say that you earn thousands in six months, you can’t, unless you are very lucky but you can earn a very good income if you know where to look.

If you are looking to go freelance then have a look at this guide here from Tips Of Business.

Remember;  regardless of how much your own, all income must be declared to HMRC in the form of self-assessment.

If you are looking for more work at home ideas then have a look at:

101 Genuine Work From Home Jobs in the UK

37 Home Based Jobs You Can Do While Working From Home

7 Typing Jobs From Home That All Mums Could Do

If you are looking to try and make your money work for you then read this post here by Don’t Work Another Day.

Selling online from home

If you are looking to start selling online at home then this is the time to it. This guide is going to talk you through how to start online selling.

What to sell

Decide what business you want to start. Do you want to start selling products? Would you prefer to sell a service that you can provide?

Have a think about what transferable skills you have. Keep reading below for our list of eCommerce ideas.

Over 20+ free money saving printables

If you find meal planning hard then come join our Facebook group Money Saving Mums and get access to The Resource Vault with access to over 15+ money saving printables. This includes our easy slow cooker meals meal plan, available exclusively to subscribers!

Everything is included from budget planners to meal plans and pre-made shopping lists plus a link to our Money Saving Mums Facebook group!

Come join our free Resource Vault

(By joining giving us your email address you are consenting to us emailing you about our other travel, home and lifestyle ideas. You can unsubscribe at any time by clicking the link at the bottom of every email.)

Where to sell

There are plenty of ways that you can sell your products or services online.

If you decide to sell products then have a look at an ecommerce platform to start with like Shopify or Esty. These are online marketplaces that help you set up your website so you can advertise your products.

You can also set up your own website using WordPress on a self-hosted server that means you have complete control of it.

There are pros and cons to both methods but it may be worth covering all avenues and having your own website plus an online presence on an ecommerce platform.

Remember to not forget the basics and advertise on Facebook marketplace and the other social media platforms.

You can even sell on on Amazon marketplace but like the other ecommerce platforms they do take quite a big fee for this.

13 Online Businesses You Can Start With Very Little Experience

Earning from your own small business isn’t easy but with the correct business model and help from the start, you can reach your financial goals while staying at home.

Like everything though, none of these are get-rich-quick schemes. Every business has to start somewhere and to make money online you do have to dedicate some time to it so please be prepared to work hard!

Building your business online comes with a few outlays at the start but nothing compared to a normal bricks store. The top 5 things you’ll need are:

A domain name

This is your www. name that people will search for. Try and think of a name that matches your business or that you think your customers will be searching for. Have a look on social media and Google to check that no one else has it. You can check and purchase domains easily using a site like TSO, who we buy ALL our domains from.

Web hosting

These are the people that will host your website on their server. You want a company you can trust. We’ve used many over the years but TSO Host are a good place to start when you need your online store hosting*. You get 10% with TSO Host by using our code S4SM10%OFF.

A website

We use WordPress because it’s the easiest platform to use and gives you total freedom. There are so many YouTube videos on how to start out if you are unsure but just pick and theme and get playing with it.

Social media

Set up Facebook, Twitter and Instagram first then think if you need Pinterest and Snap Chat.

You want to ensure you put enough time into growing these accounts so that they are worth your time. Instagram, in particular, is a great platform to use to attract new customers. If you don’t know how to increase your follower count on Instagram, Growthoid’s article on getting a thousand followers in 5 minutes is a great starting point.

Email campaign provider

This is a great way to keep your customers involved with what’s going on and to let them know of any new services or products you are selling. Set it up early even if you don’t plan to email anyone. We use Mailerlite as they have great customer service and easy to build email templates*. (Remember to check the ISO website for GDPR guidelines.)

Then depending on which business below you decide to do will come with a few more costs.

Online businesses

So here are 13 different ways you can sell online that are all business opportunities. Again, none of these are quick fixes but will start to make you a decent income depending on how much time you can/will put in.

Virtual Assistant

A virtual assistant is someone who works from home, who can perform all the nitty gritty admin jobs that a client needs remotely.

This could be any admin task and is normally a high paying job with no experience needed. You could be doing anything from scheduling social media to creating marketing images to just answering emails or amending spreadsheets.

A Virtual Assistant is useful for any size business, and as someone who’s worked both sides, as an employer and employee, most Virtual Assistants are very flexible and work on an hour by hour payment basis.

You don’t have to have any secretarial experience, as many Virtual Assistants specialise in something. Have you got marketing experience? Social media knowledge? Are you organised? Most Virtual Assistant can earn up to £25 an hour.

It’s really simple to become a Virtual Assistant, and set up takes about half an hour.

My 5 top tips for setting up as a Virtual Assistant are:

Set up a Facebook page and ask everyone and anyone you’ve worked with to leave you a 5-star review. It is mega cringe, but it’s those reviews that will give you a leg up and give you something to link to when a client asks for references.

Set up a separate email address so you can track potential clients emails quickly.

Shout about your business to everyone and share it in all the Facebook groups, especially in Facebay and business groups.

Set up a spreadsheet divided by month with the client name on the top and the number of hours you do every day. That way when it comes to invoicing you can just copy and paste the information over.

Have an invoice spreadsheet ready for when you declare. It can be as simple as date, client name and the amount so when you need to declare, you have a final amount without having to find all last years invoices.

This is a tool kit for virtual assistants who want to plan their time better.

If you are starting out as a Virtual Assistant then have a look at our Virtual Assistant Toolkit.

A list of essential tools you’ll need to get your first client and get paid

This 7 value-packed templates includes:

  • A list of VA essential tools
  • Invoice template (Word)
  • Time Card spreadsheet (Excel with pre-made formulas)
  • Invoice spreadsheet (Excel with pre-made formulas)
  • Blog post promotion spreadsheet (Excel)
  • Engagement questions for most niches (Excel)
  • Facebook schedule (Excel)

The Virtual Assistant Essential Tool Kit can help you land your first client, and keep you on track for when it’s time to invoice.

This is for mums who have never been a Virtual Assistant before but who would like to start working from home.

You can purchase our Virtual Assistant Toolkit here


Blogging can be a great hobby, but also a very good way to earn money and go places with your family that you’ve never even dreamed of before.

You need to find a topic that you are passionate about. Don’t worry if you don’t enjoy writing, you can vlog on YouTube or even just start with a Facebook page.

The good thing about blogging is that you can start for free and earn money in a load of different ways like advertising, through sponsored posts (this is where a brand asks a blogger to write about their branded products), affiliates (where someone buys something after a blogger has written about them), products and courses.

You can start a blog really quickly and easily but will need a domain name, host and website which you can sort yourself quickly. We use WordPress to build Savings 4 Savvy Mums and TSO Host for our domain name. They also offer hosting too and with our code S4SM10%OFF you can get 10% off.

Don’t forget to sign up to a email marketing provider. Many offer you a free service till you hit a certain amount of subscribers. This is a great way to keep all your readers involved in what you’re working on. We use Mailerlite as they offer a great customer service and are very easy to use!

For a walkthrough on how to start a blog and make money, have a look at our post here on How to Start a Blog in the UK.

Online Store

Many business owners have an online store as standard but did you know you can also have an eBay, Amazon and Esty store alongside your own site? So if you’re crafty or selling your own products then this gives you multiple ways you can sell to the public.

Affiliate Marketing

Affiliate marketing is when you sell something on behalf of someone else and get a commission. You advertise someone else’s products and services and when someone buys, you receive a small percentage.

There’s a lot of affiliate programs out there, so whatever you’re interested in, you’ll be able to find a scheme for it. It does take a while to build but affiliate marketing is a great passive income earner meaning you only have to set it up once and you’ll keep receiving income.

Remember to research the rules on declaring the links.

Fullfilled By Amazon

Fullfilled By Amazon is were you have your own products and you ship them straight to an Amazon warehouse. Then every time you sell one they will ship it out for you and handle any returns.

This is a great passive income as you only have to ship it once and everything from customer service to returns is done for you.

Amazon does take a final fee so make sure you look at that and at any PayPal fees if applicable.


If you have great attention to detail then being a proofreader is for you.

You can pick up gigs on sites like:

People Per Hour*



They aren’t paid great to start with, but once you have a few under your belt and you start to have a small portfolio you can then raise your prices.

You can also look for jobs on Facebay groups.


Drop shipping is a great way of earning money on eBay or Amazon without having your own products. You sell other peoples products but for a mark-up so you make a profit.

A great example of this on the high street are stores like Argos and John Lewis who sell other brands.

Carly from LimaLima a wholesale greeting card company says using a third party fulfilment company for our cards was a great way to reduce start up costs and provide the option to work from home. Investing in large amounts of stock at the start can be a problem. Not only do you have to pay for it upfront but you need the space to store it.

To get started in dropshipping and to be successful, you’ll need:

  1. A tracking program that tells eBay when the product is in stock or out of stock. We use Hustle Got Real that pulls our listings if they suddenly go out of stock. They track major UK brands so you don’t have to. Hustle Got Real takes away all the pain of droppshipping and pretty much manages the listings themselves.
  2. An eBay or Amazon Store. We started on eBay just as a private seller. It currently costs 36p to insert a listing so make sure you work out when it’s cheaper to switch to a store.
  3. Time. Again this isn’t a get rich quick scheme but is a great way to make money as a passive income. You need to be on your eBay or Amazon store every day even if you only list one product. They reward you for being active!

Read more about how to start dropshipping here.


Tutoring is a great work from home job for mums who want to supplement their income part-time.

You don’t need to be in the same room as your student’s ether. Using technology like Skype, you can connect to people all around the world.

Wages are good as a tutor, but you do need to stand out. Think about what you can offer as a tutor and what students could be seeking.

Freelance Writing

The internet needs writers and you could be paid to be one of them. Anything goes from game scriptwriters to e-book writers to academic writing.

Many companies pay per word or per article, and pay will depend on your experience and writing abilities.

There’s companies out there that will help you find work as well, but do take a commission on what you earn.

These are sites like:

People Per Hour*



You can also find work on local Facebay or Gumtree sites, and while they might not be the best paid, it means you can build up a portfolio for yourself to show other clients.


Transcribing is a great work from home job for mums who like typing.

You can do it around the kids and at any time. If you’re a fast typist, then you can make some really good money.

Data Entry Jobs

These jobs involve anything that means inputting data, so look for roles likeCustomer Service Agent, Data Administrator and Data Processor.

Home Travel Agent

Pretty much what it says on the tin. You would work from home setting up appointments, arranging travel, doing anything a high street agent would do but at home.

Social Media Manager

We all know that social media is creating more work from home opportunities than ever.

This role can be done on a freelance level or as a employee. Many businesses still can’t get to grips with all the different platforms and this is where you can fill in the gaps.

To get work, it’s best to start pitching. Have a look at the companies you would love to work for. What should they be doing that they aren’t? What could you do better?

Internet Businesses That Pay

If you’re looking for a bit of extra cash on the side then have have a look at our these high paying apps that you can do while at home or at these 35 jobs that you can do at home.

If time really isn’t your friend then try the below suggestions first and see how much you could make online from home.

Matched Betting

Matched betting is a completely legal, tried and tested way to make money online while you’re at home. It basically turns the tables on the bookmakers, to give you their free bet offers, so you can’t loose.

If you’re doing it correctly, you will never loose any money, but you do need to take your time and be really careful to avoid any mistakes.

Make sure you understand fully before you deposit any money.

Our matched betting guide is for beginners who want to place their first bet safely, but have no idea how matched betting even works.

We use Outplayed* who offers you free use in till you make £40. This gives you enough time to work out if matched betting is really for you.

Read more about How to Make Free Money Matched Betting with Outplayed.

Cashback Sites

Every time you buy online you could be getting cashback. Have a look at:

OhMyDosh which offers you loads of ways to save money on your online shopping.

Join OhMyDosh for free here and have £1 added to your account*

Go to these sites first before you buy anything online and see if you can get money back. Anything goes from hotel stays to toys and train tickets.

Mystery Shopper

Mystery shopping is a great way to make money, but to also get some free items, which will help reduce your family food bill as well.

Being a mystery shopper involves you evaluating the quality of service.

Companies agencies to recruit mystery shoppers to carry out assignments so they get a real view of what is going on. Once the mystery shop is complete, the shopper will fill out a report and you will receive a payment for doing so.

Related Posts: 

Product Testing

Honest reviews are more important than ever.

Companies will send you free products to test and review and in some cases cash for your time. A good site to look at is Buzzoole.

Swagbucks is another great site you can earn. While you shop online you can watch entertaining videos, search the web, answer surveys and find great deals that earn your points. These get turned into gift cards to your favorite retailers like Amazon and M&S or you can get the cash via Paypal (with fees.)

Test Websites

Testing websites is an easy way to make money that we can all do. WhatUsersDo will pay you £5 for every website you test. You will need to log in and record your voice answering some questions and speaking your thoughts aloud. Each test lasts around 20 minutes, and you get paid monthly.

Laura x

If you enjoyed this post and would like some more money making ideas from home, including ways to freelance, start a blog or even earn from your phone, then head over to my making money section here on Savings 4 Savvy Mums where you’ll find over 30 money making posts dedicated to helping you earn more from home and become more financially stable as a family. There’s also tips in my Money Saving Mums Facebook group. You could also pop over and follow my money making Pinterest boards for lots more ways you can earn money from home; Money Making Mums and Working from Home Jobs for Mums.

This is a complete guide to how to sell online in 2022. We run through online business ideas and how to start selling. By Laura at Savings 4 Savvy Mums

What the * means

If a link has an * by it, then this means it is an affiliate link and helps S4SM stay free for all. If you use the link, it may mean that we receive a very small payment. It will not cost you anymore that it would normally.

You shouldn’t notice any difference and the link will never negatively impact the product. The items we write about are NEVER dictated by these links. We aim to look at all products on the market. If it isn’t possible to get an affiliate link, then the link, or product is still included in the same way, just with a non-paying link.

Sharing is caring!