Hi! I’m Laura. I’m a South coast-based freelance writer and editor – and a mum of two girls, Holly, 5, and Abigail, 3. I started Savings 4 Savvy Mums in January 2017 and it has grown into an award-nominated money blog with a solid engaged audience, covering family finance, budget recipe ideas and ways to save money as a modern day mum.
In my career, I’ve worked as a Creative Director at a large marketing agency and produced campaigns for brands such as Apple, Sainsbury's, Morrisons and Curry's PC World, and now work as a freelance writer and virtual assistant for a range of small to medium businesses. I combine this with writing this blog and working on large brand campaigns.
Savings 4 Savvy Mums has appeared in The Telegraph, Mail Online, The Sun, Closer magazine, AOL.com, The Daily Echo and in The Mirror.
I’ve appeared on radio, talking about ways to save money as a mum and tricks on how to save when you have no extra money.
My articles, budget recipes, money saving tips and interviews have appeared in numerous newspapers, magazines and websites, and I've worked with a wide range of brands, all, with a money saving family spin.
I’m so honoured to have been shortlisted for some great awards. I’ve been chosen as Netmums' Blog Of The Week three times and Mumsnet’s Blog Of The Day a number of times.
I was a finalist in the prestigious SHOMO 2017 Awards, in the Readers Choice and Best Money and Parent Blog and runner up as the Best Parenting Blog 2018 at the UK Money Bloggers Awards.
Savings 4 Savvy Mums receives an average of 25,000 page views a month and is currently in the top 600 UK parenting blogs according to Tots100. I’ve got a Twitter following of over 1,000 and an Instagram following of over 1000.
Consistently ranked as one of the top UK money blogs, the S4SM brand has grown from strength to strength. S4SM reaches approximately 10,000 to 22,000 people a week on social media, with a 86% female audience aged between 18 and 45.
RANKINGS & STATS
- #589 UK parenting blog (Tots 100)
- 10k total social media followers
- DA 30
- Over 3,000 newsletter subscribers
- 30k monthly page views
- 25k unique monthly users
- Over 500 active FB group members
(Correct from end of Jan 2019)
My Media Kit can be downloaded here and goes into the kinds of packages I can offer.
I'm happy to come up with ideas and bespoke packages if needed.
I regularly work with selected brands on sponsored posts and campaigns.
My aim is to work hard and incorporate a brand’s message or aim into my posts so that my readers engage.
All my commercial posts are declared in the hope that my readers will love the content just as much.
You can have a look at all my brand collaborations here.
I accept a limited number of reviews – I always give an honest review of a product, service or trip and all reviews are declared. Please email me if you would like to discuss a review. Some of my posts about products that I don’t state the product was from a brand are written because I love them or use them myself.
Thank you for reading!